Global Personalized Nutrition and Supplements Market was valued at US $ 14.6 billion in 2023 and is expected to reach US $ 37.3 billion by 2032 growing at a CAGR of 11.48% during the forecast period 2024 – 2032.

Global sector is anticipated to gain from retail nutrition product demand and rising consumer health consciousness. Businesses are also expected to use more precise data collecting in order to personalize supplements in any format. In December 2020, revive released a digital advisor solution that goes by the name AI Nutrition Advisor. The advisor will help to ensure that customers establish what vitamins and supplements their bodies require, ideally.

There are several factors leading to an expanded need for retained nutrition products, such as increased concern about malnutrition and escalating numbers of lifestyle diseases besides their relation to a swift growing population. With the explosion of different diseases, more people currently embracing healthy lifestyles to factor a healthy diet. Diana Food said that the COVID-19 pandemic resulted in greater personalisation of nutrition. Almost 70% of British want to find out the way

For example, wearable solutions tend to become a major product innovation in this industry because they present richer data about human health and physical activities. This includes their stress and sleeping states, as well as the heart rate and calories taken in. These features make wearable technology popular since they help people in checking their vitals and well-being thereby making them more health-conscious. They include smart glasses, clothes and hearables businesses providing individualized nutrition through wearables.

During May 2022, ProPhase Labs also revealed that revenues from genomics tests rose by 211% to USD47.5 million for the first fiscal quarter of 2022 compared with USD15.3 million at March ending the corresponding Second quarter in FY’21. According to the company, the increase in revenue was driven by higher requirement for COVID-19 tests and test targeting personalized nutrition. In an effort to gain and maintain competitive advantage, businesses are complementing their testing portfolio with various indicators. These include food intolerance, genetic markers, eating habits, controlling weight and cardiometabolic health as well as genetic information.

The Personalized Nutrition and Supplements Market Trend Analysis

• Technology Integration-: This development may have resulted among other things from ongoing technological progress covering microbiome analysis, molecular testing, and omniscient computers”. This business may grow if they adopt these technologies to create accurate and personalized suggestions.
• Data Privacy and Security: This would be expected because the confidentiality and safety of individual health information becomes increasingly important as time goes on. It could become an advantage for organizations that can manage these issues openly and competently.
• AI and Machine Learning: One interesting development is the use of ML and AI algorithms to analyse big data sets and create individual recommendations as a way to boost retailer profitability. Companies that use sophisticated algorithms for personalized marketing will do better.
• Nutrigenomics: One of the areas where great development has taken place is that of nutrigenomics, the focus of which is on establishing the genetic aspects for nutrition needs. Demand for genetic testing providers which give one insight on how different nutrients and diets respond to an individual’s body is going to increase.
• Diverse Product Offerings Integration: Another remarkable trend is to combine behavioural science with nutritional education to help achieve and sustain desirable dietary changes. It can also be possible that there could be more adoption of dietary advice based on personalised nutrition with a psychology approach to increase adherence as well.
• Wide-ranging Product Selection: Therefore, it could be hypothesized that the number of different types of personalized nutrition products including dietary supplements, personalized meal plans and functional foods may be increased by their prevalence. More numerous enterprises with a wide range of diverse goods related to personalized nutrition can attract broader audiences

Segmentation Analysis of the Personalized Nutrition And Supplements Market

Ingredient Insights

Vitamins were the leading product category for the industry and took nearly 32 percent of sales value in 2022. Supplemental vitamins offer an easy method for compensating for nutritional shortfalls within personal diets. According to an article published in JAMA Network Open in June 2022, thirty-one per cent of respondents consume multi minerals tablets. Last year, in a CNBC post by Dr. Heather Moday in January 2022, she mentioned the three vital vitamins for humans. Also, new product development in this field will boost demand faster. For instance, Nourished, declared in February 2022, the addition of a vegan vitamin D3 constituent.

Vitagenic technology 3D printing permits users to include a shot of vitamin D3 (six times stronger than its predecessor) for every dose. Vitamin D3 supplementation showed an increase in absolute T cell counts. It is projected that during the forecast period, the probiotics ingredients segment will grow at the highest rate. One of the primary natural sources of probiotic supplements include yogurt. The use of supplemental probiotics is gaining popularity. According to forecasts made by the National Institutes of Health, probiotics supplement will surpass USD 64 billion on a yearly basis in 2023.

Moreover, a prime example of the product innovation in this sector is launching the wearable solutions which are a more significant and relevant characterization of one’s health and bodily activities. This is based on their level of stress, sleep as well as heart rate and food consumption. People are interested in wearable technologies for they enable users to monitor their vitals and enhance their awareness regarding health issues. The products of these companies are smart glasses, hearables, and clothes which provide personalized nutrition to business people.

Again, ProPhase Labs reported in May 2022 that revenues of genomics tests increased by 211% during the first quarter of fiscal year 2022, with a total amount of forty seven point five million U.S dollars as compared to the thirty Accordingly, the company noted that the rise in revenue was due to an upsurge in demand for Covid-19 test as well as customized nutrition tests. Businesses are coming up with numerous indicators that they include in their test portfolios so as to gain the much needed edge in the industry. It focuses on food intolerance, some genetic markers, eating behaviour, losing weight, cardiometabolic health information genetic information.

Nonetheless, supplements have been strictly monitored and controlled in all parts of the world. However, the objective of this law is to reinforce the consumer rights and provide for business accountability for the labelling requirements. The US FDA provides oversight on dietary ingredients and finished dietary supplements under the heading of “Conventional foods&drug products”. The law prohibits manufacturers and distributors promoting of the misbranded of the contaminated items. On the other hand, nutraceuticals in India are subjected to regulation under the Food Safety and Standards Act 2006 by the Food Safety and Standards Authority, India (FSSAI)

Dosage Form Insights

Tablets was the largest contributor in 2022 representing more than 65% of revenue generated in the industry. The main supplement that is expected to contribute the most in terms of revenue is a tablet. They are cost effective to cultivate, edible and very productive in the transportation of nutrients. These tablets come in many different shapes and sizes. They combine a solid tablet and have the powdered components mix for easy breakdown in the stomach. Furthermore, most tablets include substances that make them more palatable, tasty, and pleasing to the eye. Nevertheless, some are covered so they do not deteriorate before entering the small intestine where most nutrition is taken up.

The other type is capsule that can also be termed as the dietary supplement. Despite the fact that the nourishment are within capsule but, the outer coat breaks down during the digestive system to allow for absorption of nutrients and uptake into the blood stream. With liquid forms of vitamins and supplements, an individual can easily make their own mix of multiple types of nutrients. This part will experience the highest growth rate due to the fact that elders and kids are those who utilize it more. Such a formulation may be easily accepted by senior individuals and quickly absorbed by their bodies.

Distribution Channel Insights

More than 43.55% of the entire revenue for this industry was generated from the grocery store segment in 2022, which turned out to be the top one. This industry is determined by shopping rate per person and because these supermarkets provide all the food necessities under one stop it ranks among top industries with most customers. Many players have started working in collaboration with supermarkets as part of moving towards improving their sales. An example of this is Renovatio, a company in Australia that markets immunity enhancing vitamines through a website and a chain of drugstores. In October 2020, the company partnered with the large chain Woolworths to sell its products through the store.

However, by December it is envisaged that it will be delivering goods worth the equivalent of USD 3.25 million (AUD 5 mil) the first shipment comprising approximately 32,000 items worth of approximately USD 0.71 million (A This is known as a specialized store which is an open-air market place, which offers a specific assortment of goods up for sale. There are also many products available through online channels. Additionally, retailers organize consumer educational forums aimed at increasing the amount of products sold by retailer. An instance is offering free nutrition education and having many varieties of vitamins and supplements provided by one store; all these are done in every of natural grocer’s stores which totals to 162.

Age Group Insights

There is a big number of adults among those who buy personal nutrition and supplements one by one. During these years, living an unbalanced life will probably cause nutrition related diseases. As stress levels are heightened, take more alcohol and low on nutrient dense foods lead to increased nutritional deficit. According to a 2022 CRN survey, seventy five percent of Americans use dietary supplements. Women, older individuals, and those of high income and higher literacy tend to use more.

Also, more adults are expected to embrace personalised nutrition especially in pediatric clinics leading to wide spread awareness on the benefits of personalised nutrition especially during childhood. For instance, a study published on the National Library of Medicine in January, 2021 revealed that specific personalized diets are more effective in preventing chronic diseases. Furthermore, ANN based algorithms are one of the important technological innovations helping practitioners personalize nutrition for children.

Regional Analysis of the Personalized Nutrition And Supplements Market Market

Thanks to the presence of significant corporations, substantial government financing, and a rise in research activities, North America accounted for the largest proportion of 41.51% in 2022. One of the key drivers of market expansion is the availability of a well-developed infrastructure for creating AI-based platforms for personalized nutrition. For example, GenoPalate, Inc. announced in October 2022 that it will spend USD 5.6 million through equity funding to promote its personalized nutrition product line. The company offers online nutrition plans and customized supplements. GenoPalate is improving its mobile and web-based applications for nutritional health data platform.

However, because of its huge patient population and strong product pipelines in tailored nutrition and supplements, Asia Pacific is anticipated to develop at the quickest rate during the projection period. In a similar vein, India is starting to become a center for entrepreneurs in the customised nutrition and supplement industry. For example, the Indian nutraceutical business BhookhaHaathi introduced AI-powered tailored nutrition services in April 2020. The system gathers pertinent data in order to provide personalized recommendations. The business is growing its present nutraceutical line.

COVID-19 Impact Analysis on Personalized Nutrition And Supplements Market Market.

In essence, nutrient is highly acknowledged for its significant role in sustaining the immune defense system. A balanced diet containing minerals, vitamin C, D and zinc as well as antioxidants is necessary for maintaining a healthy immune system to function properly.

Personalised nutrition recognizes that there is variation in terms of health status, heredity and lifestyle, hence tailor-made recommendations for diet purposes. Recent ongoing researches that study the possible impact of personalized nutrition on immunity and other health components are still unclear regarding COVID -19.

It should be noted that vaccination, good hygiene such as regular hand washing, using a mask, observing public health guidelines, are the main preventative steps of COVID 19.

Therefore, verify the latest science literature, credible health bodies, and governmental health authorities’ websites regarding the association between personalized nutrition and coronavirus, where appropriate after this month in case of any changes and/or updated revelations.

Top Key Players Covered

• DNA Fit
• Superior Supplement Manufacturing
• Metagenetics, Inc.
• Asiamerica, Ingredients
• Nutralliance, Inc.
• Mixfix, Inc.
• Barrington Nutritionals
• Balchem Corporation
• Arizona Nutritional Supplements
• Maat Nutritionals
• Natures Product Inc.

Key Industry Developments in the Personalized Nutrition And Supplements Market Market

• The nutrition support for people having additional nutritional needs helps them to increase intake of certain vitamins like elderly and pregnant women.
• This segment of personalized-nutrition market will most likely grow with a corresponding increase in demand for supplements among athletes and similar individuals.
• The management is through dietary therapy in patients with specific diseases and disorders.
• People who may improve their holistic health.
• Nutrition support for individuals who are intolerant to certain types of foods, those with deficiencies in vitamins or minerals.

Table of Contents

1. Introduction Of Global Precision Guided Munition Market
   1. Overview of the Market
   2. Scope of Report
   3. Assumptions
2. Executive Summary
3. Research Methodology
   1. Data Mining
   2. Validation
   3. Primary Interviews
   4. List of Data Sources
4. Global Precision Guided Munition Market Outlook
   1. Overview
   2. Market Dynamics
      1. Drivers
      2. Restraints
      3. Opportunities
   3. Porters Five Force Model
      1. Bargaining Power of Suppliers
      2. Threat of New Entrants
      3. Threat of Substitutes
      4. Competitive Rivalry
      5. Bargaining Power among Buyers
   4. Value Chain Analysis
5. Global Precision Guided Munition Market, By Product
   1. Overview
   2. Tactical Missiles
   3. Guided Rockets
   4. Guided Ammunition
6. Global Precision Guided Munition Market, By Technology
   1. Overview
7. Global Precision Guided Munition Market ,By Region
   1. North America
      1. U.S.
      2. Canada
   2. Europe
      1. Germany
      2. U.K.
      3. France
      4. Rest of Europe
   3. Asia Pacific
      1. China
      2. Japan
      3. India
      4. South Korea
      5. Singapore
      6. Malaysia
      7. Australia
      8. Thailand
      9. Indonesia
      10. Philippines
      11. Rest of Asia Pacific
   4. Others
      1. Saudi Arabia
      2. U.A.E.
      3. South Africa
      4. Egypt
      5. Israel
      6. Rest of Middle East and Africa (MEA)
      7. Brazil
      8. Argentina
      9. Mexico
      10. Rest of South America
8. Company Profiles
   1. Lockheed Martin
      1. Company Overview
      2. Key Executives
      3. Operating Business Segments
      4. Product Portfolio
      5. Financial Performance (As per availability)
      6. Key News
   2. Atlas Elektronik
      1. Company Overview
      2. Key Executives
      3. Operating Business Segments
      4. Product Portfolio
      5. Financial Performance (As per availability)
      6. Key News
   3. Raytheon
      1. Company Overview
      2. Key Executives
      3. Operating Business Segments
      4. Product Portfolio
      5. Financial Performance (As per availability)
      6. Key News
   4. Thales Group
      1. Company Overview
      2. Key Executives
      3. Operating Business Segments
      4. Product Portfolio
      5. Financial Performance (As per availability)
      6. Key News
   5. BAE Systems
      1. Company Overview
      2. Key Executives
      3. Operating Business Segments
      4. Product Portfolio
      5. Financial Performance (As per availability)
      6. Key News
   6. Northrop Grumman
      1. Company Overview
      2. Key Executives
      3. Operating Business Segments
      4. Product Portfolio
      5. Financial Performance (As per availability)
      6. Key News
   7. General Dynamics
      1. Company Overview
      2. Key Executives
      3. Operating Business Segments
      4. Product Portfolio
      5. Financial Performance (As per availability)
      6. Key News
   8. Elbit Systems
      1. Company Overview
      2. Key Executives
      3. Operating Business Segments
      4. Product Portfolio
      5. Financial Performance (As per availability)
      6. Key News

Global Personalized Nutrition and Supplements Market Segmentation

Personalized Nutrition and Supplements by Ingredient: Market Size & Forecast 2024-2032

• Proteins & Amino Acid
• Vitamins
• Minerals
• Probiotics
• Herbal/Botanic

Personalized Nutrition and Supplements by Dosage Form: Market Size & Forecast 2024-2032

• Tablets/Capsules
• Liquids
• Powders
• Others

Personalized Nutrition and Supplements by Distribution Channel: Market Size & Forecast 2024-2032

• Supermarkets/Hypermarkets
• Specialty Stores
• Retail Pharmacies
• Online Pharmacies & E-commerce Site

Personalized Nutrition and Supplements by Age Group: Market Size & Forecast 2024-2032

• Pediatric
• Adults
• Geriatric

Personalized Nutrition and Supplements by Geography: Market Size & Forecast 2024-2032

• North America (USA, Canada, Mexico)
• Europe (Germany, UK, France, Russia, Italy, Rest of Europe)
• Asia-Pacific (China, Japan, South Korea, India, Southeast Asia, Rest of Asia-Pacific)
• South America (Brazil, Argentina, Columbia, Rest of South America)
• Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria, South Africa, Rest of MEA)

Major Players:

• DNA Fit
• Superior Supplement Manufacturing
• Metagenetics, Inc.
• Asiamerica, Ingredients
• Nutralliance, Inc.
• Mixfix, Inc.
• Barrington Nutritionals
• Balchem Corporation
• Arizona Nutritional Supplements
• Maat Nutritionals
• Natures Product Inc.